Your story, told where
investors are actually listening.
Today's investors don't read your IR site — they follow finance creators. Videoster is the platform that puts your company's story in front of them, month after month, building a compounding library of content that works for you long after every video is published.
Your retail base is on YouTube.
Your IR team isn't.
Sell-side coverage is collapsing
44% of Russell Micro Cap stocks have fewer than 2 analysts. 17% have none at all. Your CFO asks: “Why isn't our story being told?” Your IR team has no answer.
Retail moved to creators
FINRA data: 26% of investors use finance creators to make decisions — 61% among those under 35. YouTube is the most influential platform for retail (72%). Your IR site isn't in the conversation.
APAC investors are invisible to you
Millions of investors hold US stocks but research in their own language, through creators with millions of subscribers. High household assets, long holding periods, low churn. English-only IR reaches none of them.
Investor Day attendance is shrinking
You spend $100K+ on a Capital Markets Day. Analysts don't show. Buy-side dials in. Retail wasn't invited. Your strategic announcements never reach anyone.
Short seller attacks land unopposed
When a short report drops, a handful of high-follower accounts move your stock double digits in a day. Your IR team has no presence to counter the narrative where investors are actually discussing it.
No safe way to use creators directly
Even if you wanted to engage creators, the compliance risk (SEC §17(b), FINRA 2210, MNPI), cross-border contracts, payment, and dispute exposure make direct engagement impossible.
Three retainer products,
not one-off campaigns.
Investor relations is not a campaign — it's a relationship. Our products bind you to your creators on a monthly retainer, so they become long-term voices for your company, not one-time hires. You get sustained presence; they get stable partnership.
Videoster Ambassador
One dedicated creator becomes your long-term voice — like signing an athlete to a brand. Their audience learns your company through their perspective, month after month.
Videoster Coverage Network
Not one voice — a chorus. Three creators of different styles cover your story from different angles, building the “everyone is talking about them” momentum. Coordinated pushes during earnings.
Videoster Ecosystem
Become part of APAC finance content itself. Top-tier creators, market intelligence, and a crisis reserve — for companies serious about being a regular part of the investor conversation.
IPO Coverage — Standard
Multi-week narrative program built around your listing. Authority-tier creators anchor the coverage, with mid-tier depth follow-up across the pre-launch, listing-day, and post-IPO phases.
IPO Coverage — Premium
A top-tier headline creator anchors the program — the difference between “covered” and “trending.” Full pre-launch, listing-day, and post-IPO coverage across five creators.
Crisis Response
When a short report drops or a narrative attack lands, get a credible response into the conversation within 24–72 hours — through creators whose audiences trust their independence.
A 3-month Coverage Network is $75K. IPO Premium is $135K. The difference isn't arbitrary — it's the top-tier headline creator, the extended interview production, quiet-period compliance, underwriter coordination, and listing-day live coverage that a standard retainer doesn't include. Each event product lists its creator team explicitly so you can see exactly what you're paying for.
Retainer prices scale with the tier of creators assigned to your account. A network of higher-tier creators costs more — for you and for us. See how our pricing framework works below.
Content on YouTube doesn't flash and fade.
It compounds.
Unlike TikTok or X, YouTube videos work for years. On average, 60–70% of a finance video's total views come 30+ days after publication. Your retainer isn't buying disposable content — it's building a growing library of assets that keep working for your company long after they're published.
Long-tail traffic
Financial YouTube videos accumulate views for years. A single well-made piece can generate discovery traffic 12–36 months after publication.
Growing asset library
After a year on retainer, your company has 48–72 active videos on YouTube — a searchable, discoverable presence that new investors keep finding.
Search discoverability
Every investor searching “your sector” on YouTube starts seeing your company — because the algorithm surfaces companies with recent coverage momentum.
Relationship capital
Bonded creators mention you organically in unrelated videos, answer investor questions in their comments, and reference your company as a case study — value that only long-term partnerships create.
What you receive, guaranteed
Concrete, recurring deliverables — so you always see where your investment goes.
4–14 new pieces per month (depending on product tier), each becoming a permanent asset in your library.
Every video you've ever made through Videoster, still generating views. Active vs. dormant tracking. Total library value.
UTM-tracked visitor traffic from every video to your IR site. Downloads, page views, and investor engagement — measured, not guessed.
What APAC investors are asking, praising, worrying about — pulled from comments, community discussions, and creator observations.
Deeper intelligence
A structured briefing where your bonded creators share what they observe about your company from the retail investor's point of view — questions, misconceptions, opportunities to clarify.
90 days of IR-site referral data, engagement trends, and peer benchmarking against comparable public companies in your sector.
What your company owns.
This is why we do retainers, not campaigns. Campaigns end and disappear. Retainers build assets that keep working.
A curated network of
vetted finance creators.
From mid-tier specialists to creators with millions of subscribers — anchored in Mandarin, expanding across languages. Every creator is vetted, KYC-verified, and assigned to your campaign by our team — by language, sector, and style.
The Story Builder
Top-tier reach. Story-driven explanations that place your company inside broader industry and macro narratives. Best when your story goes beyond the numbers.
The Industry Insider
Sector specialists with credibility inside the industry. CEO interviews, technical analysis, and insider perspectives.
The Technical Analyst
Data-driven, chart-heavy presentations. Strong on financial models, valuation methodology, and quantitative analysis. Best when the numbers are the story.
The Trusted Skeptic
Known for measured, occasionally critical coverage — which is exactly why their support carries weight. Central to crisis response.
The Regional Voice
Reach into specific regional diaspora investor bases. Tech and consumer sector coverage. Best for targeting particular geographies.
The News Authority
Long-form analysis bridging policy, economics, and US markets. Strong with older, higher-net-worth audiences. Best for established companies.
The Market Reporter
Former financial journalists bringing newsroom credibility to US-market coverage. Access to Japanese investor audiences. Network expanding.
And growing
Across Mandarin, Cantonese, Japanese, and Korean — covering tech, consumer, biotech, fintech, and more.
These are profile types, not a public roster. When you engage us, our team selects the specific creators best suited to your product, sector, and language, and presents each with past work, style, and verified metrics. You approve who tells your story.
Objective pricing,
built on real data.
Retainer prices are not a black box. They scale with the creator tier assigned to your account and the relevance of their audience to your sector. Backed by our own data engine.
Creator tiers — the basis of pricing
Every creator in our network is classified into a tier based on subscribers, verified reach, engagement quality, and content history. Higher tiers cost more — for you and for us.
Videoster Ambassador — pricing by creator tier
Same product, priced by the tier of the creator we assign. This is how all retainer products scale.
The right tier depends on your goals and audience. Our team recommends based on the sector fit and reach you need.
Relevance matters more than subscriber count
A semiconductor-focused creator delivers more for a semiconductor company than a generalist with twice the audience. Our data engine factors sector alignment into every creator recommendation — and pricing.
Performance is measured every month
Every assigned creator is scored monthly on delivery, reach, engagement, client feedback, and compliance. You see the report. If a creator underperforms, we replace them — no extra charge.
Powered by InfluencerUnion — our finance-creator data platform.
Videoster's creator tiers, relevance scores, and performance metrics are calculated by InfluencerUnion — a data platform we built specifically to bring objectivity to finance-creator evaluation. Every pricing decision has a data trail.
InfluencerUnion is an affiliated data platform we operate. We disclose this openly because objectivity is the point — the data drives the pricing, not the other way around.
The complexity is real.
We built the system to absorb it.
Creator selection, contracts, compliance, cross-border payment, monthly deliverables, performance tracking, replacement handling. We manage all of it — you approve and review.
Choose your product
Ambassador · Coverage · EcosystemRetainer products for sustained IR (Ambassador, Coverage Network, Ecosystem), or event products for one-time moments (IPO, Crisis). Each is a defined system with a known scope, timeline, and price ladder.
Submit your brief
MNPI-screenedTell us your goals: company context, narrative priorities, target audience, and language. You don't need to research or pick creators yourself. The brief is screened for MNPI risk before it reaches anyone.
We assign and present your creator team
Within 48hFrom our vetted, already-onboarded roster, our team assigns the creator or creator team best matched to your product tier, sector, and audience — informed by our InfluencerUnion data engine, not by algorithm or open bidding. We present each with past work, tier, relevance score, and pricing.
You approve the team and start
Escrow-protectedYou have the final say — approve our recommended team, ask for alternatives, or swap tiers. Payment for the first month is held in escrow. The retainer begins.
Monthly delivery, compliance, and reporting
Every monthCreators produce content on schedule. AI compliance scans every brief, outline, and draft. You approve factual accuracy. Content goes live. At month-end, you receive a performance report on every creator on your team.
Replace any underperformer — no extra charge
Retainer guaranteeIf any creator on your team scores below performance thresholds two months in a row — or you have a specific issue — we replace them from our network at no additional cost. You are never locked into an underperforming voice. That's the retainer guarantee.
The infrastructure that makes
this work safe.
Direct creator engagement carries SEC §17(b) risk, FINRA 2210 compliance burden, cross-border payment friction, and dispute exposure. Videoster handles all of it — so your legal and IR teams can approve, not build.
KYC verification
Both creators and clients verified. Creators KYC'd with documented content history. Clients verified via SEC public filings and corporate domain.
Escrow payments
Payments held in escrow, released to creator on milestone completion. Both sides protected — no chasing payment, no risk of non-delivery.
AI compliance engine
Every brief, outline, draft, and final piece auto-scanned against SEC §17(b), FINRA 2210, FTC Endorsement Guides, and MNPI risks.
7-year archive
Every brief, draft, approval, and final piece retained per SEC recordkeeping standards. Audit-ready for regulator inquiry or internal review.
Four regulatory frameworks. One workflow.
Every product is checked against the regulatory regimes that apply to creator content involving public companies.
Anti-touting provision. Every piece carries standardized paid-partnership disclosure. No hidden sponsorships.
Communications with the public. Fair and balanced presentation reviewed against prohibited categories and supervision standards.
Material connection disclosure. Multi-language compliance for cross-cultural campaigns.
Material non-public information protocols. Briefs screened for MNPI risk before reaching creators. Embargoed materials handled under NDA chain.
Common questions
Why retainer instead of per-campaign pricing?
Won't the videos we pay for just disappear after they trend?
How do we prove ROI to our board?
How is pricing determined? Isn't it arbitrary?
What if a creator on our team underperforms?
What's InfluencerUnion, and why is it relevant?
Will this guarantee our stock price goes up?
How is this different from a traditional IR agency?
Which product should we start with?
Are there benefits to longer commitments?
What happens if content has compliance issues?
Reach the investors
your IR can't reach alone.
Tell us about your company, your next quarter, and what you want investors to understand. We'll come back with the right product and the right creators.
Free consultation · No commitment · Response within 24h