Investor Awareness Program

Public companies, asset managers, and ETF issuers already spend on investor-awareness campaigns — usually through IR/investor-awareness agencies distributing press releases and running paid distribution. That reaches wire-service readers, not the audiences that already watch finance creators explain markets, stocks, and funds every day. This program is a structured way to reach that audience through a real creator, with the same disclosure and compliance discipline an issuer-sponsored campaign legally requires.

Public companies running their own investor-awareness campaigns, and asset managers or ETF issuers introducing a fund or strategy to a retail audience. If you're paying a creator to discuss your own company or fund, this is the right program — it exists specifically because that situation carries real securities-law obligations a generic sponsorship doesn't.

A creator produces a sponsored video (or, depending on the deal, an integrated segment, a newsletter mention, or another real deliverable format) introducing your company or fund to their audience — explaining what it is, not telling anyone what to do with it. The exact scope, format, and timeline are set in a structured brief before any work starts, and the creator reviews and signs off on it like any other Videoster deal.

Every step here is a real, working mechanism today, not a description of intent:

• Structured brief. Campaign goal, format, timeline, and budget are captured up front, not negotiated informally over email.
• Compliance records. An issuer-sponsored campaign is routed through Videoster's securities-disclosure compliance layer — Securities Act §17(b) anti-touting disclosure (compensation amount, nature, and source, stated plainly) and Regulation FD considerations, distinct from ordinary FTC endorsement disclosure, because who is paying (you, the issuer) — not the creator's own category — is what determines the regime.
• Review and approval. Deliverables go through a real review workflow before publishing, with every round of feedback and every approval logged.
• Payment record. Payment runs through Videoster's real payment rails (escrow or direct pay, depending on the creator's own account country) with a full, timestamped record of what was agreed and what was paid.

You get: a documented brief, a disclosure and approval trail, and a real payment record — the paper trail a compliance or legal team would actually want to see after the fact. You do not get click-tracking, conversion attribution, or any measure of investor behavior after the video is published — Videoster doesn't build or operate that, and this program does not claim to.

The creator gets: a structured deal with clear scope, a real review process instead of open-ended revisions, and a payment record tied to the signed agreement.

Every campaign in this program is investor awareness or investor education — explaining what a company or fund is and does. It is never individualized investment advice: creators in this program are not acting as registered investment advisers, and no content produced here may tell any specific viewer what to buy, sell, or hold based on their own situation. This distinction is not a formality — it's the line between the disclosure regime this program is built around and a materially different regulatory category it deliberately stays out of.

Nothing in this program promises or implies a stock price impact, an investment return, or that any investor will take any particular action. Videoster does not measure or claim to measure investor behavior resulting from a campaign.

This is not legal advice, and Videoster does not provide legal, investment, or tax advice. The compliance tools described above — disclosure wording, compliance briefs, review workflow, and the audit record — are workflow and documentation support built from public regulatory guidance; they are not a legal opinion and do not guarantee that any specific campaign or piece of content will clear regulatory review. Final responsibility for your own claims, disclosures, and regulatory compliance stays with you, not with Videoster. See Terms for the full statement.